Sony Ericsson announced its new W580 WALKMAN® phone, a slim slider music phone that delivers the full Walkman® phone experience along with gaming, imaging and fitness applications.

This latest addition to the Walkman® family pushes the boarders of style - W580 is only 14mm thin and is offered in two colors - Style White and Urban Grey. Inside are hot orange accents are accompanied with stunning light effects along the side that change as you navigate the Walkman® music player.

 “When it comes to music handsets, there is no question that Sony Ericsson is on the leading edge,” says Najmi Jarwala, president, Sony Ericsson Mobile Communications (USA) Inc. “The W580, the latest in our extensive line of Walkman phones, is exceptionally cool looking. But most importantly it was designed first and foremost for the needs of North American consumers who want to listen to their favorite music on the go with the one device they always carry with them – their mobile phone.”

In addition, the leading music handset features a 2.0 megapixel camera, a portable photo album and a pocket gaming device. W580 also offers helpful fitness features including a built-in sports application that tracks running speed and distance.

Made for music 

The slim form factor of the W580 hides a lot of power. The Walkman 2.0 music player makes it simple to organize and play your favorite music allowing you to easily create custom Playlists. The Disc2Phone music management software and USB cable included in the box make it easy to transfer music from a PC on to the phone. Additionally you can listen to favorite radio programming as the W580 offers an RDS-FM radio.

The W580 ships with a 512 MB Memory Stick Micro™ (M2™) allowing you to store about 470 full-length music tracks.* As with all Sony Ericsson Walkman® phones, you can upgrade memory to add even more of your favorite content.

The W580 Walkman® phone at a glance:

Visit SonyEricsson for more information.